We aim to increase not just the quantity of traffic to your site, but more importantly, the quality of the traffic.
We achieve this by truly understanding your business, identifying what your customers are looking for and creating a bespoke SEO strategy that's perfectly suited to your business.
The foundation of any effective SEO strategy is a search engine friendly website. We begin by running an in-depth SEO analysis to identify strengths and weaknesses.
We run a series of technical audits to ensure there are no issues which could hinder the performance and visibility of the site on search engines. This includes checking page speeds, verifying international targeting, analysing crawl stats or fixing mobile usability issues.
The technical work in preparing your website to be easily found is only the beginning and gives your content the best chance of beging found. For any page on your website to be optimised we need to work on the page content. Some of the most engaging content has no text at all - we'll challenge you to think about new, exciting ways to present your key message - like a snappy video perhaps!
This is where SEO and content marketing become completely entwined. Your content must grab the attention of the visitors we've targeted, and completely engage them with your message. Striving for nothing less than perfection is what's required to make this successful.
We can't simply sit back and wait for Google to admire our handywork, so we must turn our attention to pushing your message via social media activities, issuing press releases and (carefully) running link building campaigns.
This work requires a documented plan and patience. That is to say, it will be a marathon, not a sprint and we need to work with you with clear objectives on what we want to achieve. This is the way to reaching any goal, and SEO is no different.
"It's only been a couple of days since launching our new website but I've already received fabulous feedback. I'm looking forward to working with Step3, further developing the site, which I'm convinced will give me a competitive edge."
"The ticketing area of our website was really letting us down, and potentially losing us sales. Step3 stepped in and created a much more user friendly, intuitive process to help our audiences search across multiple performances and venues, and help them book the right tickets. We are delighted with the results and look forward to the impact this will have on ticket sales for our forthcoming tour."
"The team at Step3 had really innovative ideas and were very helpful in setting up a fantastic website for Catnap. They gave us lots of advice and responded promptly to our questions. I would recommend Step3 unreservedly!"